Blizzard says ‘come back in, the water’s lovely’ to lapsed WoW players

  • November 18, 2022

In the run up to the full release of World of Warcraft: Dragonflight (opens in new tab), Blizzard is thinking about all those millions of lapsed WoW accounts. You know the kind. That guy in the office who once had a hardcore raiding obsession but says he’s fine now, eyes darting side-to-side. Come back, says Blizzard, the water is lovely. 

This weekend all players with inactive World of Warcraft accounts get full access to the game and their old characters without the usual subscription. They’ll be able to access all expansions including Shadowlands, and play the Tempest Unleashed pre-launch content for Dragonflight (which launches on November 28).